Cost Of Materials Is A Product Manager’s New Friend
The Cost Of What Goes Into Your Product Needs To Be Managed (c) 2006 – urbangarden/flickr In the current tough economic times we are all feeling the pressure to keep sales of our product either at...
View ArticlePepsi Fumbles A Gatorade Makeover: Lessons For Product Managers
Gatorade’s Rebranding Efforts Have Fallen Flat As a result of attending ProductCamp NYC I’ve been asked a lot more questions recently about how Product Mangers can avoid making mistakes with their...
View ArticleHow Can Product Mangers Mange People?
Product Managers Are A Lot Like Music Conductors, But … So what do product mangers mange? Generally I’d agree with you if you answered “products“; however, I’ve been giving this some thought and I...
View Article5 Reasons Fake Products Are A Real Product Manager Problem
Successful Products Can Create A Counterfeit Goods Problem When a product manger’s birthday rolls around and before he / she gets a chance to blow out the candles on their birthday cake, it is...
View ArticleUsing Old Technology To Win Product Battles
Products That Use Older Technology Can Be Successful Newer, faster, shinier – these are all things that every product manager wants their product to be. Our hearts are filled with product lust when we...
View ArticleYou Don’t Do A Good Job At Multitasking Product Manager, Get Over It
People Who Multitask Think That They Can Do It Well, But They Can’t! (c) – 2009 Too little time, too much to do. Does that adequately describe your product manger job? I don’t know about you, but often...
View ArticleHow Yahoo Product Managers Are Kicking Google’s Butt
Yahoo Product Managers Have Found A Way To Beat Google If you had the choice of being a product manager at either Yahoo or Google, which company would you choose? I’m going to go out on a limb and say...
View ArticleCan Product Managers Drive Product Innovation & Boost Quality At The Same Time?
How To Capture Innovation Without Making Your Product Too Expensive How are you at walking and chewing gum at the same time? It’s sorta a classic challenge – do two different things simultaneously and...
View ArticleYour Product Costs Too Damn Much
Evernote Gives Their Product Away, That Can’t Work – Can It? The part of being a Product Manger that I hate the most is pricing. How am I expected to come up with just the right price for my product?...
View ArticleHow To Build A Mentor Network For Your Product Management Career
Product Managers Need Mentors To Be Successful (c) – 2008 I’ve got a quick question for you: what is the next step in your career? What do you want to get promoted to? In fact, as long as we are...
View ArticleBreakeven Analysis Is A Product Manger’s Secret Weapon
Product managers know that how they price their products can be the difference between runaway success and total failure for their products. However, knowing this and knowing how to price well are two...
View ArticleSexy Advertising: How To Get Your Product Noticed
Just how many ads for products do you get hit with each day? 10? 100? 500? No matter what the number is, the end result is the same – you shut down. Something in your brain switches off and you stop...
View ArticlePepsi Fumbles A Gatorade Makeover: Lessons For Product Managers
Gatorade’s Rebranding Efforts Have Fallen Flat As a result of attending ProductCamp NYC I’ve been asked a lot more questions recently about how Product Mangers can avoid making mistakes with their...
View ArticleBreakeven Analysis Is A Product Manger’s Secret Weapon
Breakeven Analysis Is How Product Mangers Defend Their Pricing Product managers know that how they price their products can be the difference between runaway success and total failure for their...
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